Big news in the LED lighting world.  Royal Philips Electronics (PHG) is set to showcase the world’s first LED bulb designed to replace the traditional 75W bulb.  The EnduraLED A21 17W LED bulb is expected to use 80% less energy and last 25 times longer.  The company estimates that if everyone quit buying the 75W incandescent bulb and replaced it with the LED bulb, it would be the equivalent of removing 1 million cars from the road.  It will submitted for ENERGY STAR approval later this month.  The bulb was unveiled at the LIGHTFAIR International Tradeshow today.  The bulb adds to the company’s aresenal of LED products designed to replace 25W, 40W and 60W incandescent bulbs. 

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"We continue to test the boundaries of LED innovation with exciting products that provide energy efficiency, ambiance and extraordinary reliability," said Ed Crawford, General Manager of Lamps for Philips Lighting North America.  "Once again we have demonstrated that consumers do not have to wait for quality alternatives to the incandescent or to sacrifice the soft white light they have become accustomed to because LED can deliver all the benefits without compromising quality."